On Saturday, June 1 in Louisville, KY, Palmer Trucks presented a $13,520 donation to the WHAS Crusade for Children, one of the nation’s oldest and largest charities. Since mid-march, Palmer’s Kenworth of Louisville dealership team has pioneered and led the charity effort by selling $5 raffle tickets for a fully-stocked TRP toolbox worth $4,000. Second and third place prizes were $300 and $100 respectively.

The WHAS Crusade for Children, Inc. established in 1954 by WHAS-TV, raises money for agencies, schools and hospitals to make life better for children with special needs with 100% of proceeds benefiting the mission directly. With nearly 3,000 tickets sold at the Mid-America Truck Show, across the Palmer Trucks Kenworth dealer network, and throughout the Louisville community, Palmer Trucks upholds its commitment to give back to the community. Investing in people both within the organization and community is a hallmark principle established by founder Eldon Palmer.

Raising funds for WHAS Children’s Crusade is a labor of love and a testament to teamwork. Palmer Trucks Kentucky General Manager John Yehl comments, “All of us at Kenworth of Louisville and Bowling Green, along with the entire Palmer family are proud to be involved with the Crusade for Children. It is our duty to be good citizens of the community as well as a business entity. On behalf of all our employees, we want to thank The Crusade for Children for doing what they do and are happy to help in our small way.”

On Saturday, June 1st, Mason, the son of a Kenworth of Louisville team member, had the honors of drawing the lucky winners. Mason benefited from the generosity of the WHAS Children’s Crusade when he was younger, and Palmer Trucks could not think of a better way to conduct the televised event. With a Kenworth studio sleeper honoring our armed forces in the background, a large check was presented by General Manager John Yehl to the WHAS Children’s Crusade. It’s the community at-large that’s truly kept Palmer Trucks – On the Road Since 1965, and the entire organization is thrilled and honored to give back.


About Palmer Trucks, Inc. – Palmer Trucks, Inc. is the regional leader in the sale, lease, repair, finance and retail operation of Kenworth products through a current network of 10 full-service dealerships throughout the Midwest and East-South Central United States. Founded in Indianapolis during July of 1965 by Eldon Palmer, the company has since expanded as a third-generation, family-owned company throughout Illinois, Indiana, Kentucky and Ohio. The Palmer team of more than 600 members is dedicated to the highest levels of service, friendliness and integrity as a dealer of the Kenworth ® brand - The World’s Best ® medium and heavy-duty trucks. Palmer Trucks is an A+ rated and accredited member of the Better Business Bureau. TRP is the all-makes leader after-market brand of Paccar Parts for bus, truck and trailer parts.